Focus on customer relationship, keep strong network of contact and long term relationship and to be a partnership with key stakeholders.

Focus on differentiation from other business competitor including service differentiation, activities differentiation and product differentiation. From all of these strategies, Leader plus would get opportunities to compete with competitors and become a leader of this pharmaceutical business.

Focus on support customers by using the strategy "support the right person, on the right time, with the right place, in the best situation" and in the selective market including government and private hospitals that we have strong network and good relationship with healthcare professionals.

We ensure steady management team by a group of middle to top management level who have sales and marketing experienced in many therapeutic areas from multinational companies for over decade, even the pharmaceutical and medical equipment industries in Thailand have high turnover rate of medical or sales representative but Leader Plus can still run a business in case of medical or sales representative turn over.